The Afloat mattress is now on the market as a contemporary upgrade to the waterbed we know from the 70’s. The team sought to deliver the same body-contouring comfort, support, and precise temperature control as the original waterbed, but with improved decor versatility and less maintenance. The original inventor, Charlie Hall, joined Michael Geraghty and Keith Koenig on a mission to reinvent the beloved bed. In 2016, it was time for the waterbed’s comeback. Waterbeds declined in popularity, but they were still very much in existence. The waterbed had new competition and, in comparison, began to seem much more high maintenance than a traditional mattress. Memory foam and air mattresses entered the market and offered a sleek, lightweight style. With the 1990’s came a new wave of mattress types. So, what happened? Where did all the waterbeds go? 1990’s For every five mattresses sold in the U.S., one of them was a waterbed. 1980’sīy the 1980’s the Waterbed Manufacturers Association reported roughly $2 billion in annual sales. With an undeniable craze surrounding waterbeds, it was by far the grooviest way to sleep for quite some time. If you didn’t own one for yourself, you at least knew someone who did. Throughout the 1970s, sleeping on waterbeds became a full-blown cultural phenomenon. Hall patented his waterbed design in 1971, and it was an instant success. His goal: create an innovative and supportive bed that offers a sound night’s sleep. In 1968, the father of the waterbed, Charles Hall, was working on his thesis project as a graduate design student at San Francisco State University.
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